Get your ticket to embark on a unique journey and immerse in the all-digital ITB Berlin NOW 2021!

Tickets are available for purchase on

Ticket prices: Trade Visitor 99€ / Student 49€ / Ticket-Bundle (5 Tickets) 300 € (available to exhibitors only)

Exhibitor Ticket Voucher

To redeem an exhibitor ticket voucher please go to and enter your ticket voucher (from your confirmation email) in the required field during the ticket purchasing process.

Your ticket voucher does not work? – If your ticket voucher does not work please contact:


For Exhibitors: Depending on the package size, the exhibiting company receives a certain number of tickets or accesses to use the platform. The company can give these tickets to its own employees or to customers. Book extra tickets at a special price here:

For visiting companies: You can order ticket bundles at a better price for your representatives to join ITB NOW . Register five people at once and take advantage of the reduced price! The tickets include access to all areas of ITB Berlin NOW including ITB Berlin NOW Convention.

Important information: When purchasing a ticket bundle you will be required to enter the details of the final ticket holder. Please make sure to use the e-mail address of the final ticket holder to guarantee a successful login afterwards. E-Mail  Adresses cannot be corrected once the ticket has been purchased.

Payment options for ticket bundles are credit card, EC-Karte (Germany) and paypal. You can order ticket bundles anytime.

Guest Tickets

Each exhibitor will receive a Guest Ticket Voucher Code from the ITB Berlin NOW Team automatically after registration and can use it to order unlimited Guest Tickets for their customers.

Find more information about Guest Tickets here:

Upgrading your Guest Ticket: Guest Tickets have limited accessibility to the platform. In order to have a full-experience on the platform you require a full even ticket. You can upgrade your ticket by visiting the ticket shop and purchasing a regular ticket. Use the same e-mail address you used for the Guest Ticket.

Once you have your new ticket,log off the platform, close your browser and re-start it again to login.

Ticket Support

Should you have any questions on your purchase or need special assistance in ordering your tickets, please contact Messe Berlin’s Visitor Services at

No confirmation email received?

Please check your SPAM folder, if you can't find the email there please contact

Visit Service & Support NOW for more!